Every September, the real estate industry pauses to shine a spotlight on something that matters as much as any transaction, open house or client relationship: Safety. REALTOR® Safety Month is more than an awareness campaign - it’s a call to action. It’s a reminder that behind every showing, every vacant property and every late-night appointment is a professional who deserves to feel safe, supported and backed up at every step.
At my-eforce, safety isn’t an afterthought. It’s our mission. Our platform was designed to meet REALTORS® where they are - in homes, in neighborhoods, in parking lots and even on their days off. This month, as we recognise REALTOR® Safety Month, we want to show you how my-eforce can be more than an app on your phone. It’s your silent partner in the field, delivering confidence and peace of mind when every second matters.
To bring this to life, meet Sam, a REALTOR® who experiences firsthand how my-eforce fits seamlessly into the ups and downs of her everyday life.
One morning, Sam was preparing to show a property. As she rushed through the living room, she stumbled over an upturned rug and fell hard to the floor. Thankfully, she wasn’t seriously hurt, but in those first few moments, she realised something important: What if she had been?
That’s when my-eforce proved its value. The Automated Alerts feature detected her fall instantly and triggered a call from our 24/7 emergency support team. Within seconds, a live responder was checking in to see if she needed medical assistance.
For REALTORS® like Sam, this kind of always-on backup means that even in the unexpected moments - the ones no one plans for - support is already in motion.
Later that week, Sam was heading into a showing with a prospective buyer she’d never met before. Like many REALTORS®, she felt a twinge of nervousness. New clients bring opportunity, but they also bring uncertainty.
That’s when she remembered SafetyTimer®. Before stepping inside, she set a countdown. If she didn’t cancel it before time ran out, my-eforce would automatically send an SOS alert to our emergency support team.
This feature gave Sam confidence walking into the property, knowing that if anything went wrong, backup wasn’t just a hope - it was guaranteed.
Safety doesn’t clock out when REALTORS® do. On her day off, Sam went grocery shopping. In the aisle ahead, an elderly woman slipped and fell badly. Sam reached for her phone, but instead of fumbling with the lock screen, she used Live Activity SOS.
With just a tap from her locked screen, she sent an emergency alert. As a my-eforce user, her call received priority, and responders were able to quickly escalate the situation to 911.
That moment reminded Sam - and reminds all of us - that REALTOR® Safety Month isn’t just about work. Safety is a 24/7 priority and with my-eforce, protection extends well beyond the job.
After reflecting on her week, Sam felt something she hadn’t before: Relief. She didn’t have to carry the weight of “what if?” on her own. From fall detection to SafetyTimer®, from Live Activity SOS to our 24/7 support team, my-eforce gave her tools to handle whatever the day brought - on or off the job.
And she’s not alone. Across Canada, REALTOR® Associations, Boards and Home Builders are stepping up as safety leaders. They’re prioritising member well-being, partnering with innovative platforms and showing REALTORS® that they don’t have to face risks alone. my-eforce is proud to stand alongside them, providing a trusted safety net for professionals who work alone in high-trust, low-supervision environments.
When REALTORS® feel safe, they’re able to focus on what they do best - guiding clients, building relationships and serving their communities with confidence. Safety isn’t just about avoiding harm; it’s about empowering professionals to thrive without distraction or fear.
This September, as we celebrate REALTOR® Safety Month, we invite REALTORS®, brokerages and Boards across the country to take safety seriously - not just for a month, but every day of the year.
Because when REALTORS® are connected, they’re protected. And when the industry makes safety a standard, everyone wins.
Learn more about how my-eforce supports REALTORS® at every step of their day: www.my-eforce.com
