Calgary, AB - November 2025 - my-eforce, the next-generation safety platform designed for professionals who work alone, is proud to announce its newest partnership with the Thunder Bay Real Estate Board (TBREB). This collaboration reinforces a shared commitment to REALTOR® safety and marks another milestone in expanding access to proactive, always-on protection for real estate professionals across Canada.

REALTORS® face unique risks every day - from meeting new clients in unfamiliar locations to showing vacant properties and working late hours. Through this partnership, TBREB members now have access to my-eforce’s full suite of safety tools, enabling them to stay connected and protected wherever their work takes them.

“Our mission at my-eforce is simple - to make safety proactive, personal and accessible to every professional who works alone,” said Brennan Lewis, Founder and CEO of my-eforce. “We’re thrilled to welcome the Thunder Bay Real Estate Board to our growing network of partners who are leading the charge in REALTOR® safety. Together, we’re giving professionals peace of mind and confidence that help is always within reach.”

With my-eforce, TBREB members gain access to an integrated safety system built for real-world protection, including:

• Emergency SOS that transmits live GPS, audio and video directly to trained responders within seconds
• 24/7 live response from real people who verify and escalate incidents as needed
• Silent Alerts, for discreet support in uncomfortable, non-critical moments
• SafetyTimer®, for quiet, proactive protection during showings or appointments
• Smartwatch compatibility for automatic distress detection and instant access from the wrist

“We’re very pleased to partner with my-eforce as part of our ongoing commitment to REALTOR® safety. The well-being of our members is extremely important to us, and this partnership ensures they have access to reliable, real-time protection while serving clients across Northwestern Ontario.” said President Spencer Smith, Thunder Bay Real Estate Board

This partnership places TBREB among a growing list of forward-thinking REALTOR® organisations across Canada - including CREB®, CARA, VIREB, OREB, and TCTDAR - that have joined the my-eforce movement to modernise safety across the industry.

For REALTORS® in Thunder Bay, safety is now smarter, simpler and built in.

For more information, visit www.my-eforce.com or contact:
Brennan Lewis, CEO & Founder, my-eforce – brennan@my-eforce.com
Ian Zipursky, COO, my-eforce – izipursky@my-eforce.com